Make Your Listing More Attractive & Appealing With Amazon EBC
The retail giant, Amazon, has emulsified both EBC and A+ Content on the same page by renaming it simply ‘A+ Content’. The feature allows brand owners to change the product descriptions of branded ASINs to showcase their products in a distinguished way.
Sellers can use A+ Content to entice customers in making informed decisions about their products by combining additional images, creative sales copy, and charts. According to Amazon, a compelling EBC can increase your sales anywhere from 3%-10%.
Enhanced Brand Content can literally help you stand out in the toughest niches by giving your customers a window into who you are and what your product is all about.
At Ecommerce Gateway, we have the right talent to help you with your listings. Enhance your listings with our Amazon Enhanced Brand Content Service.
How It Works
OUR PACKAGES
Starter
- Keyword Research (Long-tail & Short-tail)
- SEO Friendly & Readable Content
- EBC Design Layouts
- LifeStyle & Infographics
- Image Editing
- EBC Uploading & Tracking
- Round the clock customer assistance
What Information Do I Need To Provide?
- Product ASIN.
- High-Resolution Images (White Background/Lifestyle Images).
- Competitor Listings.
- Design References (Optional).
- Key Points to be showcased (Benefits & Features).
- Limited Access to Seller or Vendor Central to Upload EBC (Optional).
Frequently Asked Questions
What does A+ Content mean?
Detailed product descriptions, rich images, charts, and narrative copy makes up a compelling A+. It is a feature that allows brand owners to showcase their products in a distinguished way.
How to Create A+ Content on Amazon?
Follow these easy steps to upload A+ on Amazon.
– Head to your Vendor Central Account.
– Scroll down to the merchandizing menu and click on ‘A+ Detail Pages’.
– Select the module: you can either go for the self-service module or leave that to Amazon.
– Name your project so you remember what it is about.
– Upload your EBC.
– Publish the page.
What is Amazon Brand Registry
From an Amazon perspective, it is a program that is designed to give brand owners increased control over their products. With Brand Registry, owners have a direct influence on their detail pages.